Facebook actually was in the online casino space in 2012 with a third-party developer called Gamesys (that) launched Bingo Friendzy using cash for the first time instead of the popular virtual-goods purchases in other gaming apps like Farmville,” Sandler said. “This trial didn’t really get very far, but structurally everything is in place for users and developers to leverage Facebook as a gaming and sharing channel when online betting goes live.
Could Facebook, Esports, Media Boom From Legalized Sports Betting?